Watching the candidates verbally abuse each other silly is par for the course. Additionally there is a complete media subculture that piles into the verbal free for all. There is a segment of the population that really enjoys this stuff.

What I do not care for is piling of the verbiage  onto the supporters of the different candidates. We all have valid reason for our choices. We can even have discourse if our minds are open. However the media seems to be pulling out the stops when it comes to the supporters of a certain candidate.